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Skill India Mission Join Hands With Facebook To Train Youth And Entrepreneurs With Digital Skills

Partnership with National Skill Development Corporation includes training to access Facebook’s Jobs tool for easy job search

Advent of the digital economy has helped improve access to services and information where traditional channels have not been able to deliver. On the occasion of World Youth Skills Day, Facebook and the National Skill Development Corporation (NSDC), India have entered into strategic partnership in Bhubaneswar, Odisha to empower youth and entrepreneurs with digital skills in India.

Strengthening the Skill India Mission, the partnership will enable MSDE to incorporate Facebook’s training on Digital Marketing Skills in its courses besides providing trainees with access to local, domestic and international markets. The program includes courses on Digital Marketing, Online Safety & Financial Literacy in regional languages with Facebook training master trainers nominated by the NSDC. This will up-skill job seekers and increase their prospects of employment.

Addressing a key challenge faced by NSDC, the partnership will also enable trainees to have access to Facebook’s Jobs tool to easily search for job openings. They can easily search for jobs in the jobs bookmark in their Facebook app or visit through their mobile phones while controlling the sharing of information with prospective employers. This will provide trainees with a much-needed access to the market while employers will find it easy to post jobs and manage applications on mobiles.

As more and more people turn to the web and to their phones to discover and connect with businesses, it’s crucial that small businesses have an online presence. One reason small businesses succeed, or fail is their ability to attract customers. But with limited time and limited resources, this is expensive and hard for small businesses to do.

Facebook has seen success with its training programs on Digital Marketing Skills having upskilled more than 200,000 youth and entrepreneurs under the #BoostYourBusiness program across 16 states. With further 30,000 women entrepreneurs being trained under the #SheMeansBusiness program. Having launched the Digital Training Hub in 2017, Facebook is aiming at training 500,000 youth and entrepreneurs by 2020.

17 July, 2018, New Delhi

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